Description
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Arianna Orland – Becoming A Successful Design Freelancer
15 Video lessons in HD
4h 52m of class content
Exclusive bonus content
LESSONS
1. What Freelancing Is & Isn’t
2. Skills To Be A Great Freelancer
3. Get Clear On What You Offer As A Freelancer
4. The Money: Getting Started & What To Charge As A Freelancer
5. Basic Collateral Needs For Freelancers
6. Collateral Design For Freelancers
7. Sherine Kazim: Creating Your Online Presence
8. Resume, LinkedIn, & Portfolio Critiques
9. Looking For Your First Freelance Project
10. Questions To Ask Every Potential Freelance Client
11. Types Of Engagements For Freelancers
12. Choosing The Right Client With Peter Nowell
13. Managing Freelance Clients: Setting Boundaries
14. Freelance Deliverables: A Job Well Done
15. Mistakes, I’ve Made A Few With Carola Ponce
CLASS DESCRIPTION
Freelancing 101.
You need more than technical skills to make it as freelance designer. You have to know how to land projects and keep jobs over the long haul. Becoming a Successful Freelancer with Arianna Orland is your guide to managing the logistics of freelance life.
Arianna is a freelancer doing business in the saturated market of San Francisco and knows exactly what it takes to get and keep clients. In this class, she’ll cover the tips, tools, and strategies you need to have in place to be successful as a freelancer.
This class covers:
Branding: Guidelines for creating a design language that’s right for you
Collateral: A roundup everything you need – website, business card, LinkedIn, etc.
Clients: Building your client list and keeping them happy
Finances: Keeping up on taxes and budgeting
Management: How to stay on top of your projects and time
Freelancing gives you the flexibility you won’t find in a 9-5, but it comes with a whole range of responsibilities. Find out how to prepare for those in Becoming a Successful Freelancer with Arianna Orland.
ARIANNA ORLAND
Arianna is a world-class business leader, strategist, designer and educator, with over 15 years experience in blending creative vision and business objectives into beautiful, functional, and engaging experiences. She thrives in diverse, collaborative, cross-functional environments where new products, partnerships and brands are born.Arianna is currently a consultant for several well known Silicon Valley companies with a focus on building brands and bringing them to life. Her impressive roster of clients includes Instagram, Yahoo and JPMorgan Chase. Previously Arianna was Senior Director of Global Brand and Consumer Marketing at Zynga where she drove consumer, trade, and partnership marketing efforts seen by millions. Arianna spent several years in New York City where she led the web design practice for Hillman Curtis and worked with well-known artistic and cultural institutions such as David Byrne and SVA (School of Visual Arts).
In addition to her consulting practice Arianna is also the founder of the renowned Paper Jam Press, a letterpress poster and apparel company, that has been featured on Swiss Miss, Design Milk and PSFK.
