Bob Meijer & Miles McNair – Performance Max MasteryLearn how to launch, optimize & scale Performance Max campaigns.Get the exact framework we use to scale e-commerce and lead gen brands. Based on practical experience, managing €500.000+ per month of spend on Performance Max.Make the most out of your pMax campaigns!For only €149, you’ll get:Lifetime access to fully updated Performance Max Mastery.Everything you need to launch, optimize and scale pMax campaigns.Advanced strategies and tactics for Ecom & Lead Gen accounts.Best practices, checklists, cheat sheets, and more.Bonus: access to private Discord channel.****** What’s inside?Everything you need to set up, optimize and scale Performance Max campaigns (strategy videos, best practices checklists, templates and so much more). Full program overview below ⤵ Part 1: Fundamentals.Fix your fundamentals & understand how pMax worksDevelop a deep understanding of how Performance Max worksLearn how pMax works together with other campaigns (beware of cannibalization)Learn how to use our ‘Performance Max Mastery Framework’ Part 2: Strategy.Choose the right strategy for your caseDifferent Performance Max campaign strategies for Ecom & Lead Gen accountsThese breakdowns will help you determine the right strategy for YOUR case Part 3: Data input.Feed the algorithm with high-quality, relevant dataLearn why data input is crucial with pMaxOverview of tracking best practices to ensure you feed the right data into the systemLearn how to create audience signals to inform pMax who your ideal customers are Part 4: Campaign structure.Build a strong campaign structureBasic and advanced campaign structures for Ecom & Lead GenEcom: scale winners hard with Perfomance-Based BucketingLead Gen: get more control with our Fire & Ice campaign structure Part 5: Assets.Use optimized assets to drive conversionsLearn how to create image and video ads fast and without bid budgets with our ‘Rapid Ad Creation Loop’Use AI tools to quickly create high-performing image, video, and text assetsUse our image, video and ad copy best practices Part 6: Optimization.Unlock insights and optimize like a proLearn how to optimize Performance Max, even with very limited insightsUnlock hidden insights with scriptsDiscover how to exclude keywords and placements from Performance Max campaigns (Google doesn’t want you to know about these) Bonus: private Discord channel.Ask questions and connect with fellow studentsGet access to private Discord channel for Performance Max Mastery students only.Ask questions and connect with fellow Performance Max Mastery students. There are no reviews yet.Add a Review Cancel replyYou must be to post a review.
