John Jantsch – Stress-Free Selling

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John Jantsch – Stress-Free Selling

22 Video lessons in HD
10h 26m of class content
Exclusive bonus content

LESSONS
DAY 1

1. Segment 1 – Changing The Context Of Sales

2. Segment 2 – Building A Beautiful Company: Culture

3. The Marketing & Sales Hourglass

4. Segment 4 – Defining Your Ideal Customer

5. Segment 5 – How To Create Your Ideal Client Persona

6. Segment 6 – Map The Customer Journey

7. Segment 7 – Content Creates Authority

8. Segment 8 – Total Content Toolbox

9. Segment 9 – Platform Essentials: Blog

10. Segment 10 – Platform Essentials: Podcasting

11. Segment 11 – Platforms Essentials: Public Speaking
DAY 2

12. Segment 12 – Mining Social Networks

13. Segment 13 – Top 4 Networks To Mine

14. Segment 14 – The Social Media Journey

15. Segment 15 – Building Your Sales Process

16. Segment 16 – Apply To Your Business: Buying Process

17. Segment 17 – Jill Rowley: Always Be Connecting

18. Segment 18 – Koka Sexton: Building Social Selling

19. Segment 19 – Expert Panel Discussion

20. Segment 20 – Strategic Partner Network

21. Putting It All Together Part 1

22. Putting It All Together Part 2
CLASS DESCRIPTION
Sell More And Sell Better.
In a constantly evolving economy, strong, dynamic marketing and sales skills are equally essential. John Jantsch, author of Duct Tape Marketing and the upcoming Duct Tape Selling, is ready to equip you with the tools you need to think like a marketer and sell like a superstar.
During this workshop, you’ll learn how to shift your thinking about the relationship between sales and marketing. John will cover ways to leverage customers’ dependence on word-of-mouth, personal recommendations, and internet research when making purchasing decisions. You’ll also learn how to build a competitive edge by positioning yourself and your company as an expert provider of a niche service. John will introduce you to the Sales Hourglass, a tried-and-true sales process that allows you to educate customers more clearly and effectively about your company’s unique offering.
This course will energize and equip salespeople, marketing professionals, and small business owners to sell more and sell better.
JOHN JANTSCH
John Jantsch is a speaker, marketing consultant, award winning social media publisher and author of two Wall St Journal best selling books – “Duct Tape Marketing – The World’s Most Practical Small Business Marketing Guide”and The Referral Engine – Teaching Your Business To Market Itself. After working with small business owners for over 15 years and growing increasingly frustrated with the lack of a systematic approach to small business marketing, including online and social media, Jantsch decided he could make his mark on the small business world by creating the perfect small business marketing system.