The addition of a privacy prompt to all iOS apps and an adjustment of the data sent to Facebook has resulted in new rules and processes that will impact your advertising globally, regardless of whether your audience is on an iOS device. File Size: 1.78 GB
Jon Loomer – Facebook Ads And iOS 14
iOS 14 makes a dramatic impact on Facebook advertising: The addition of a privacy prompt to all iOS apps and an adjustment of the data sent to Facebook has resulted in new rules and processes that will impact your advertising globally, regardless of whether your audience is on an iOS device.
Course Description
This is a detailed, step-by-step video series that helps you understand the following (and more):
What the iOS 14 prompt is
The impact on targeting, optimization, and reporting
Your new 8 optimization events limitation
Aggregated Event Management
Value Optimization configuration
Archive: https://archive.is/Q9uf8
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