Peep Laja – ConversionXL – Conversion Coaching Program

Description

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Peep Laja – ConversionXL – Conversion Coaching Program
Online Course with Weekly Coaching Calls, Private Forum
The course will be 100% online – a mix of videos, reading materials, live calls and forum discussions.
At the beginning of each week I send out curriculum for the week: reading materials and videos. During the week we will have forum discussions about it, and the week will end with a live webinar – summing it up, discussing key learnings, answering your questions.
The coaching program will last for 3 months. It starts on Monday, February 3rd and will end May 3rd, 2014. At the end of the program you can take a test, and if you pass it, you will be issued a certificate of completion.
WHAT’S INCLUDED IN THE COURSE

Big Picture, where to start, mindset ?

Optimization process ?

How to conduct conversion research ?

Google Analytics top reports and data interpretation ?

Qualitative research: interviews, surveys, polls ?

Heuristic analysis ?

Mouse tracking and heat maps ?

Usability and user testing ?

Managing and selling CRO projects ?

Best Practice library and checklists ?

Landing page optimization ?

Optimizing forms ?

Conversion copywriting ?

Images and video optimization ?

Personalization ?

Testing strategies ?

Numbers and statistics ?

Prioritizing tests ?

Developing test hypotheses ?

Iterative testing and learn from test results ?

Site speed optimization ?

Value propositions ?

Persuasive design ?

24/7 access to members-only forum ?

Private and group calls ?

Guest lectures by other top CRO experts ?
Get ConversionXL – Conversion Coaching Program right now!