Samar Owais – eCommerce Email Bootcamp

Downloadable Course: Samar Owais – eCommerce Email BootcampWHAT YOU GET?All 6 workshops so you can learn what’s working right NOW in the world of eCommerce.All Q&A Sessions to remove any doubts or confusion.35+ templates + handouts to set up your systems FAST!6 guest expert workshops so you can learn advanced business-building strategies.2 Strategy session to test your email chops.Bonus Workshop: Discovery Call Secrets. Learn the art of impressing leads when you don’t have experience, samples, or client testimonials.Workshop 1:Fundamentals of eCommerce Emails Done RightIn this tactical workshop, you’ll learn:The 10 key principles that’ll give you the confidence to call yourself a “strategist”.How to use these principles to make writing eCommerce emails so much easier.Exactly what to do so you can help your clients get those big wins.Workshop 2:The Email Sequences (and Emails) An eCommerce Business NeedsThis 60-90 minute workshop will equip you with:The FOUR questions you need to ask before writing a single eCommerce email.12 email sequences (including a non-traditional abandoned cart sequence!) that an eCommerce brand needs.7 standalone emails that every eCom brand should have.Samar’s Proprietary eCommerce Email Conversion Funnel.Workshop 3:How to Write Copy for eCommerce Emails (and Wireframe Them)This info-packed workshop teaches you:How to write emails that sell like toilet paper in a pandemic.12 email sequences (including a non-traditional abandoned cart sequence!) that an eCommerce brand needs.The 7 copy components of EVERY eCommerce email.Samar’s best (and easy!) technique to wireframe emails.Workshop 4:How to Audit an Email SequenceRunning an audit will be a walk in the park with this workshop that’ll show you:Why audits are essential and important for eCom brands (and YOU!).How to start with a 15-minute heuristic audit (and how to position this!).A 17-point audit checklist and what to check in each section.How to avoid scope creep AND still sell audits.Workshop 5:Ins and Outs of eCommerce Email StrategyThis info-packed workshop will give you skills to map out and present an entire email marketing strategy confidently:21 tangible questions to ask when starting with a strategy call for instant authority and credibility.Insight into how to create your email strategy guiding philosophy and then make informed decisions.Know-how to distill the info you glean from the calls to create your email strategy.The 3 questions you need to ask when designing the email journey to ensure your strategy has NO holes.Workshop 6:A-Z of Running an eCommerce Email ProjectThis 40-60 minutes workshop will give you the confidence to present your work like a pro with:“Samar-stamped” client-ready templates to help you create eCommerce brand profiles, storyboard your emails, and deliver them.A 12-page Client Project Questionnaire to make onboarding your eCom client both painless and data-rich.Handouts to help you organize your VoC data.