VINE: DIY Branding Course

VINE is a DIY branding course to bring your business’ brand to life. From the foundation of your brand story to your visual brand. A-Z made easy.
VINE: DIY Branding Course
Course curriculum
1. Welcome to Vine
• Your DIY Branding Course
• Let’s Take a Look Around
2. Your Backpage (of Resources)
• Organization
• Color Tools
• Font Resources
• Stock Photo Resources
• Graphic Design Programs
• Templates
• Social Media Content Planner
3. Brand Discovery
• Intro to Brand Discovery
• Business Overview
• Mission Statement
• Vision Statement
• Your Product/Service Pricing
• Your Ideal Customer
• Mentor / Competitor Analysis
4. Brand Chemistry
• Intro to Brand Chemistry
• What Makes the Perfect Brand?
• HOMEWORK: Your Brand DNA
5. Brand History
• Intro to Brand History
• Brand History
• Supplemental Video: Branding!
• Supplemental: Brand Evolution
6. Brand English
• Intro to Brand English
• Your USP (Unique Selling Proposition)
• Your Brand Story
7. Brand Math
• Brand Math: Color
• Color Pairing
• Brand Math: Font
• Font Pairing
8. Brand Art: Mood Board
• Mood Board Creation
• Mood Board Templates
9. Brand Art: Logo
• Logo Creation
• Icon and Watermark Creation
• Homework: Logo Creation
• Logo Design in Canva pt 1
• Logo Design in Canva pt 2
• Logo Design in Canva pt 3
• PicMonkey Tutorials
• Free Logo Maker
• GIMP Tutorials
10. Brand Art: Style Guild
• Style Guide Creation
• Style Guide Templates
• Style Guide Creation with PicMonkey
• Style Guide Creation with Adobe Photoshop