Justin Rondeau – Offer Optimization Playbook

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Justin Rondeau – Offer Optimization Playbook | Instant Download !

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Playbook Overview

There’s nothing more critical than the offer and how you present it. As a result, you should test, test, test… and then test some more. This Playbook will walk you through a checklist of items we test on every offer, no matter how different they are. You’ll get a comprehensive list of areas where you can test different options so you can craft an irresistible offer.

What You’ll Learn

  • Audit your offer by putting it through the 20-Point Offer Optimization checklist
  • Optimize your offer by identifying its weak points so you can create an irresistible offer that drives leads and sales

Playbook Outline

Start Here

  • Your Offer Matters More Than Ever

Test These Elements

  • #1: The Headline
  • #2: Product Deliverables
  • #3: Graphics (if any)
  • #4: Sub-headline
  • #5: Lead
  • #6: Guarantee
  • #7: Scarcity
  • #8: VSL Vs. Long-Form
  • #9: VSL Voice
  • #10: VSL Speed
  • #11: VSL Volume
  • #12: Buy Button Time
  • #13: Buy Button Color
  • #14: Buy Button Text
  • #15: Headline Above Video
  • #16: Background Color
  • #17: Auto Play vs. Click-To-Play
  • #18: VSL vs. Doodle Video
  • #19: Options
  • #20: Price
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