Matt Diggity – The Content Scaling PlaybookYour InstructorKevin MengCourse CurriculumLevel up Your SEO Copywriting TeamHow to Hire the Best Writers for Your SEO Sites (4:52)How to Make a Job Posting (3:53)Creating Your Job Post (7:45)How to Quickly Evaluate Applicants (1:30)Read Their 75 Word Answer (7:06)The 3 Skills (6:09)What is Value (6:55)The Most Important Copywriting Lesson You’ll Ever Learn (6:25)How to Recognize Value in Samples (7:05)Clarity (7:16)Persona (7:59)The 15 Minute Interview Part 1 (4:57)The 15 Minute Interview Part 2 (7:52)Course Wrap Up (6:14)Bonus Lecture – Introduction (1:36)Bonus Lecture – How to Write an Intro (7:00)Bonus Lecture – Positioning (6:56)Bonus Lecture – Lead Subsections Part 1 (7:35)Bonus Lecture – Lead Subsections Part 2 (3:33)
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