MeasurementMarketing – Measurement Marketing Academy 2022

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MeasurementMarketing – Measurement Marketing Academy 2022
Get Exactly What You Need to Unlock the Power of

Google Analytics, Google Tag Manager, Dashboards, and Measurement Strategy
The Complete Measurement Training and Support System for Marketers…
If You…

Feel like you’re relying on marketing “intuition” to grow your company.
Are Frustrated because your dashboard doesn’t give you the complete picture of where conversions are coming from, so you can’t make strategic decisions about your marketing efforts.
Have reports and dashboard that do not reveal clearly what’s moving the needle, what’s underperforming, and where to fill the gaps.
Can’t tell a clear story with your data, and you need to waste less money.
Can’t see the accurate ROI from your different marketing channels.
Have results, but you have no idea how you got those results.
Have a business making money, but you don’t have a finger on where your funnels are leaking the most.

How Measuring Your Marketing Actually Works…
Measurement Marketing is a Strategic approach to streamlining your measurement system without missing critical components like:

Having a solid plan in place before you start messing with tools
Knowing what actions you will take before you set up your measurement tools or optimize a marketing campaign
Knowing how to articulate the story your measurement system is giving you, your team, and stakeholders
Working with confidence because you have the system, skills, and ability to predict results (without wasting precious time “Analyzing”)
Knowing how, when, and what to optimize in your campaigns with the highest level of efficiency

The Measurement Marketing Framework is the key to producing repeatable & predictable RESULTS.

The Measurement Marketing Framework ensures you have the right pieces to the puzzle..​.
The Measurement Marketing Framework Helps You to Understand…

What two types of questions to ask, and what information do you need to collect to answer the questions
How to tie traffic to the only three results that matter when measuring prospects throughout the customer journey
How to build a measurement system that creates reports that tell a clear story
How to leverage analytics tools to Listen to the market across marketing channels responsible for converting strangers into customers.
How to “predict” with confidence the results of marketing campaigns and revenue generated for the business
How to prove the Return on Investment of marketing activities

But the fact is, Measurement can be complicated and lead to

frustration, overwhelm, and confusion.
Which is why the Measurement Marketing

Academy was created..
The Measurement Marketing Academy is built for marketers, business owners, and agency owners who need to know how marketing drives revenue and profits now…
For those of you who are tired of useless reports…
Those fed up with so-called “push button” easy platforms that claim to give “actionable insights” but fail to deliver…
Those who want dashboards and reports that clearly show what’s working and what’s not, so you know what marketing activities to scale and which ones are draining the budget dry…
MEASUREMENT MARKETING ACADEMY TRANSFORMS MARKETERS

INTO THE #1 REVENUE DRIVER IN ANY BUSINESS…
Introducing the…

Measurement Marketing Academy

You don’t have the time or patience to get bogged down with the

complications that come with being “Data-Driven”…
The Measurement Marketing Academy is designed to give you the training and high-touch support you need to get work done.
All you have to do is log in, choose the training you need, and get started. Or you can get in touch with a MeasurementMarketing.io Instructor to explain what you want to accomplish and get the precise direction you’re looking for.
From planning, setting up a tool, designing a report, building a dashboard, optimizing a funnel, or getting prepped for a report meeting with your C.E.O. (or client)… you’re covered!
What’s Inside the Measurement Marketing Academy…
Get the Training You Need to Take Action FAST!

Get Access to ALL current and future courses. You can even join new courses Live so you can get your questions answered…

Master measurement with a “Strategy First” approach with the Measurement Strategy courses
Set up a reliable Google Analytics (UA & GA4) account (and customize it for your needs)
Turn your reports into “Funnel Storytellers” with Google Data Studio
Measure valuable behaviors throughout your customer journey with Google Tag Manager
And much more!

Personalized Support to Help You Get To the Finish Line…

Your Measurement Marketing instructors will be there to guide you and make sure you get to the finish line!
It’s like having a virtual measurement consultant on call, where you can get personalized answers in hours instead of days.

Get a fresh pair of eyes to help you plan, build, and launch your measurement system
Send videos or screenshots to explain your challenges
Get complimentary reviews on your system
And, much, MUCH MORE!

The On-Demand Workshop library also works as your Measurement Marketing “Search Engine”!
New Workshops added EVERY WEEK:

“Strategy Sessions”…for Marketing Strategist
“Getting Started”…The basics for Beginners
“Beyond Basics”…for advanced techniques and strategies

HERE’S THE BOTTOM LINE:
Measurement Marketing Is How You “Listen” to Your Prospects & Keep the Conversation Moving Towards More Sales
What is it worth to your business to have…

A clear plan with clear steps towards what you’re trying to achieve. And predetermined actions ready to go.
Leveraging your analytics tools to give you answers instead of frustration
Clear reports that tell the exact story of how you turn strangers into customers
Accountability for every marketing asset tasked with producing an ROI
An optimization system that eliminates guessing and gets predictable results