Sandra Coan – The Secret to Building and Marketing Your Brand

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There is no denying that having a strong brand is key to building a strong business. But developing a brand is often confusing and hard. And knowing how to use it in your marketing is trickier still.

In this class, I will break it all down and show you how easy and powerful building a brand can be. You will learn:

• What a brand is and what a brand isn’t
• The one thing you need to know to build a unique and instantly recognizable brand
• How to use your brand to connect to clients and find YOUR people
• How to use your brand to build a solid marketing strategy

Sandra Coan is an award winning photographer, industry educator and author who teaches photographers how to grown their brand (and their business) by learning to create natural looking light with strobes and flash.

Course Curriculum

How to Develop and Market Your Brand
StartIntro (10:42)
StartWhat do YOU do? (13:45)
StartFinding your signature style (6:46)
StartWho are YOUR people? (13:55)
StartMarketing your brand (17:01)