Skills Course – Yelp MarketingYelp is a powerhouse when it comes to local business marketing.So if you have a local business or a business with a local element to it, Yelp marketing should be near the top of your list.Most first-time marketers choose things like Instagram or Facebook, but the leads you get from Yelp are 10 times more highly converting because people coming from Yelp are already looking for the services that you offer.Savvy, experienced and professional local business marketers use Yelp and so should you.I feel very strongly that every local business should not only be on Yelp, but dominate Yelp in their local area. Sign up for this course and get started on Yelp today!Who is the target audience?Marketing professionalsLocal business ownersIf you are planning a local businessFirst-time marketers and first-time entrepreneursCourse CurriculumCourse IntroductionCourse Introduction (2:10)Getting ed with YelpRegistering your business on Yelp (4:58)Creating a great listing (7:33)Review management on Yelp (8:40)Finishing up your Yelp listing (3:26)Setting Up Yelp AdsHow to get a lot of free ads (2:07)Setting up your Yelp ads (4:06)Don’t run ads until your website can convert (5:09)LTV and ad profitability (7:54)Conversion analytics (7:26)
